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Transparency & Compliance

Google Ads API Usage

This page explains how MVProfi uses the Google Ads API, what data we retrieve, and what we do not do with the API. We are committed to transparent and compliant use of Google's developer tools.

Purpose of API Usage

MVProfi uses the Google Ads API only for research, keyword analysis, historical metrics, forecasts, search volume data, competition level, and advertising planning.

We access the Google Ads API as part of our market demand analysis and advertising strategy consulting services. The API is used exclusively to retrieve data for research and planning purposes on behalf of clients and for our own analytical workflows.

At no point do we use the API to programmatically create, modify, delete, or manage advertising campaigns or any campaign components.

We DO

  • Keyword research and analysis
  • Search volume data retrieval
  • Historical performance metrics
  • Traffic and budget forecasts
  • Competition level assessment
  • Advertising planning support

We DO NOT

  • ✕ Create, modify, or delete campaigns
  • ✕ Change bids or budgets automatically
  • ✕ Create or edit ads via API
  • ✕ Automate client account management
  • ✕ Bypass Google Ads policy restrictions
Data Access

What Data MVProfi Retrieves

Data Type Purpose Retrieved
Keyword search volume Market demand analysis and SEO research Yes
Historical metrics (impressions, clicks, CPC) Advertising planning and budget estimation Yes
Traffic forecasts Budget scenarios and media planning Yes
Competition level data Competitive analysis for keyword selection Yes
Keyword ideas and suggestions Semantic core building Yes
Campaign performance data (from client accounts) N/A — not accessed No
Billing and payment information N/A — not accessed No

Research and Planning Only

MVProfi's use of the Google Ads API is strictly limited to the research and planning phase of digital marketing consulting. This means:

  • We use keyword planning tools to understand search demand volumes
  • We retrieve historical CPC and competition data to inform budget estimates
  • We generate keyword ideas to build semantic cores for clients
  • We access forecast data to create realistic media plans
  • All data is used for consulting deliverables — not for automated campaign management
Important: MVProfi does not offer "automated Google Ads management" as a service. Our advertising strategy service produces strategic documents, media plans, and keyword recommendations — not programmatic campaign execution.

If you have questions about our API usage, compliance, or data handling practices, please contact us at hello@mvprofi.org. We respond to all compliance inquiries promptly.

Contact

Contact MVProfi

For questions about our Google Ads API usage, compliance matters, or any concerns about data handling:

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